Testimonials

The "SYSTEM"

Everything you need to take charge of your marketing!

Testimonials

The interview process was easy and Dr. Alan walked us through the process every step of the way. He asked us all the right questions and made us feel very comfortable with the entire process. Drs. Ian and Lindsay Hoffman

My Interview was extremely easy to do. Dr. Alan did an incredible job with the pre-interview process to really help me relax for the actual interview. The interview itself was the most instrumental part of helping me accomplish my life long dream of becoming the Steelers team chiropractor. It opened up the opportunity for me to get my foot in the door. The deal is not closed yet, but that is just a matter of time. I can't say enough about how the interview has changed my professional career! Thanks a million Dr. Alan!!!

The interview program was easy step and Dr Alan made if very comfortable to do the interview with. The time flew by and we were done with a great quality product.

Wow, the interview Dr. Alan did with me was a breeze. I was a little apprehensive before but, Dr. Alan made me feel at ease, asked some superb questions and engaged me as the expert. Afterwards, I felt great. My confidence and awareness of how I communicated with my patients increased 10 fold. I appreciate very much the opportunity of an another innovative way to express Chiropractic to my community.

Dr. Randi I. Ross of Community Wellness Day. We are using the cross platform widget as our main source of communication with our members. I no longer have to worry if my email communications are getting blocked by spam filters or simply not being opened at all. This is the communiction technology of the future. It takes me less than 5 min. to create a widget. You need ongoing communication and education with your clients/patients and the system and the cross platform widget has done it all for you. Jump on board and watch the Growth!

The system was the first foray into the internet and social marketing. Dr Alan was phenomenal in his professionalism and committment to customer service. He paid absolute attention to detail, and even when I only "dipped my toes in the water" he encouraged me to continue. Less than 1 year later we are averaging 1-2 new patients per week from the internet. I owe that all to Dr Alan and THE SYSTEM Thnaks, Dr Michael Acanfora

These are truly caring, knowledgable, professionals that deliver! do not hesitate! call them NOW. you will be glad you did. Dr. Terry Hudson, Fairfield, OH 513.858.2828 docterry@fuse.net

I've been doing Twelve Ways Marketing Program for a little over 6 months now. As a nutrition and wellness consultant, working on my own marketing was a daunting task - and really was not getting me very far. I also wasted a lot of money on marketing efforts that were very expensive and brought me $0 new clients. The Twelve Ways program is extremely affordable for the quality of information and services given. With the weekly health news tips, I am able to be at the forefront of my contacts mind weekly. I've received e-mails and comments from people I haven't talked to in months and even years as a results of these health tips. Better yet, some of these contacts have become new clients, or were past clients that started another program with me. I've also benefited greatly from the Did I Win program. People love the idea of clicking a button on my website and possibly winning something free. I've had a great response for all those who I've called to tell they have won a free session - and many times, those sessions have turned into new business for me. I'm very happy so far with the results of the 12 Ways Program. I haven't even implemented all that it offers, so I know there are still more benefits to come. I would highly suggest that the 12 Ways Program be implemented to any existing marketing strategy currently being used. Aubrey Thompson M.S., FDN, CMTA 21 Walnut Avenue Norwood MA 02062 781-352-2690

From Dr. Brad Anchors, http://www.anchorschiropractic.com 770-394-0345 Wow! The SYSTEM is greaT! What a great "system" to stay in the picture of current and former patients and to "tell the story" to new prospects once in the system. Easy to set up (as long as you're not afraid to do a little work), VERY easy to manage. This make is simple to become The One Source for Everything Health! And I didn't mention the interview. Great piece with a VERY well designed cover that is great tool to handout or to use as a marketing piece to get your foot in the door for events. Thanks Dr. Alan & Dr. Steve!

This program is a spring board for getting a professional marketing program started. Dr Al has considered every angle that is important and has a great understanding of how to get through to new clients. Brent Martin, brent@healthbalanceperformance.com, 850-525-1543

I just wanted to thank Dr. Alan for the awesome expierence with the interview that we did a couple weeks ago. Going into the interview I was a little nervous because I did not know what to expect, but Dr. Alan created a comfortable setting where I could focus on what needed to be said. Dr. Alan is a natural at leading the conversation in the direction that it needs to go, great interviewer. Aside from the great presentation of the artwork, the quality of the interview is excellent. In 30minutes we were able to dialoge about every aspect of practice from ideal patients to office atmosphere and patient education. This is a must have for any Chiropractor. Thanks so much Dr. Alan. Ryan Pope drpope@mykanatachiropractor.com 613-271-8555

My Name is Marti Angel from Angel Health and Education http://www.angelhealthinc.com and http://www.theomdiva.com I am taking this time to Thank Dr.Alan, for his help in focusing my marketing plan. He has given me guidance, wisdom and tips that have helped guide me to a stronger internet presence. Thank you for your continued support and guidance. Namaste, Marti Angel from http://www.angelhealthinc.com and http://www.theomdiva.com

Initially I kept putting the interview off, but thanks to Dr. Alan the interview process was easy and fun. I can not wait to do another interview. I posted my interview on my website and I have had a great response from my patients. And I can use it as a referral tool as well. Dr. Traver Sopoci

From the moment I contacted 2nd Cousin Inc I knew they were the right company to help me develop my multimedia marketing products. The process has been efficient, simple and has immediately enabled me to appear more professional than my competitors. I've just received my first interview CD and artwork. The quality is superb. Working with Dr Alan and his team is truly a blessing. Selling yourself and your services is the single most important business skill you must develop. If you're serious about growing your health practice quickly, pick up the phone now and get in touch with 2nd Cousin Inc. Dave Hompes Functional Medicine dave@davehompes.com +44 7890 080 126

Nothing ventured nothing gained. If you believe in what you do, you should have no problem in speaking about it passionately, convincingly and with conviction. The interview process with Alan was daunting at first, but once you are into the first few sentences it will flow easily. Do it, step up to the mark and out of the comfort zone. David Parker ND stepstoperfecthealth@yahoo.co.uk 0792 1139789 www.stepstoperfecthealth.co.uk

Dr. Alan is a marketing genius. I did an interview and he made me look like a superstar. Dr. Alan was very professional and guided me through the interview very well. He also packaged the interview with a press release, cool graphic for the site and DVD case. I added the interview package on my site and it was an instant hit. I look forward to working more with Dr. Alan.

The Interview for the 12 Ways program was very easy. The hardest part was just to come up with a topic to talk about. Dr. Alan did most of the work and created a very easy to follow format. I feel it is a great addition to creating creditability for current and prospective patients. The finished CD and case look very professional.

Before the interview with Dr. Alan, I was quite nervous about how it would turn out. Dr. Alan does a marvelous job at making you feel relaxed throughout the whole process. The finished product sounds great and the artwork on the cover is amazing. With having just graduated and starting my own clinic this is an excellent marketing tool which positions me as an authority figure on health with in my community. Thank you again Dr. Alan for the incredible service and an amazing finished product.

The Interview was professional, makes me look like an expert in my field, and positions me as the go to guy for health and wellness in my community. Dr. Freddie Woods

The day I added the completed HealthNews interview to my website, I got some very positive press. A friend even said that my interview answered a lot of her questions and prompted her to look for a chiropractor in her city! Dr. Alan made the process of preparing for and doing the interview very easy, and I am delighted with the finished product. This interview will be one of the keystones of my marketing program as I open my new practice next month. I highly recommend this interview program! Dr. Barb Kaiser, DC, CCWP

My experience with the Twelve Ways Interview Program was beyond my epectations! All involved in the process were complete professionals on every level. Aside from the process being super simple and easy, it has created a more effective way for me to market my services as a Practitioner to potential clients in a manner that displays quality, integrity, sophistication, and complete professionalism. The finished product of the interview far exceeded my expectations and the feedback from patients/clients has been the same. The artwork is amazing and the interview audio is flawless. If you are looking for a fantastic way to market yourself in a very professional light, I recommend the Twelve Ways Interview Program without reservation! Brandon Alleman, CP3, HHP

"Testimonial CD is a great product for building credibility and postioning yourself as an expert. The finished product looks great and Dr. Alan is very easy to work with. Dr. Thad Diehl"

Hey this is Dr. Steve and I wanted you to know how powerful a tool doing an office interview is. In 30 years of practicing and coaching I have never come across a more powerful tool for you to use at lectures and screenings, in your office, at local gyms,Health-food stores and more. If you want credibility in your health community (and who doesn't?), if you want to establish yourself as the expert in Wellness care for businesses in your area (and who doesn't?), if you want to create a buzz in your community (and who doesn't?)then you just need to do at least one. Between the interview, the artwork, the press release, the link for your website, and the testimonials on the back of the cover, this is a must have for every chiropractic office. So how great do I think this really is? So great, my clients are doing them left and right and I had to do one myself. You can go listen to it in the free area on www.drstevehoffman.com.

Dr. Alan, I have to thank you so much for the great interview. You made it so much fun. I can't believe what a great time I had answering a few simple questions. I know the purpose was to motivate others but I also found it totally inspiring myself. You really kept it simple, direct and honest. Thank you again.

Top qualities: Expert, High Integrity, Creative

“Dr. Alan created the Weekly Health News Show and I hired him to share it with me. His vision to educate the population and spread the word about how to take care of yourself through these podcasts is amazing to say the least. He uses cutting edge technology to get a message into your clients email box and has the ability to tell you who opened and listened to your show. Keep up the good work Dr. Alan”
Dr. Douglas Stockel, D.C.

Doing the interview was easy and fun. You just think of topics you talk about with your practice members every day - think of some questions for the topic - so you know the answers ahead of time and Dr Alan does the rest. You get a great interview to put online, send to everyone, copy onto cds, sell or give away. Its a great practic tool and Dr. Alan makes it so easy.

"The interview process was very easy and painless and has been a great tool for growing my newly opened practice. It was alot easier and quick than I ever imagined and the work they do is definately record quality. Dr. Nick Wells"

I’ve been in practice for 10 years and during this time I have never been shy about asking my patients for referrals. It’s cheap and effective and I’m sure I’ll always ask for referrals. One of the best moves I’ve made in my career was to join 2nd Cousins marketing company. It has taken my marketing to another level. In fact, I now know that I really didn’t know much about marketing until working with Dr. Weinstein.

He has taught me how to leverage my exposure on the internet and focus on the 92% of the people out there that we chiropractors are not seeing. I spent a lot of time thinking why we don’t see more than 8% of the population and telling the chiropractic story hoping for my patients to tell the story to someone else to eventually draw them to me.
Now I utilize the 12 Ways Program and have become the source of everything health to the 98% that haven’t come in….yet.
Without hesitation…give up the yellow pages ad and become effective with your advertising dollars. Join 2nd Cousins marketing and implement the 12 Ways Marketing Program.

Alan Nathans, DC Jacksonville, FL

"I recently recorded my first interview with Dr. Alan and received the proofs yesterday, and let me tell you it looks great! The artwork is very well done and the sounds quality is great. It looks very professional. I am really excited to get the final cd and start handing them out. I admit I was pretty nervous about the whole thing and being recorded but it was very easy and Dr. Alan was great. I knew the answers to my questions in advance so it was easy. I plan on handing out the cd's at spinal screenings, after health talks, and to any practice member that mentions they know someone with young kids. I will also give them out to the midwifes, doulas, and natural childbirth groups in my area, because my cd was focused on pediatrics. Thanks Dr. Alan, I look forward to making another cd in the future! Dr. Angela Dreyer"

"I finally listened to just one of the talks you sent and it was on time shifting. Light dawns on marblehead! I have been so tired of the new patient rut and I love telling the story but wanting/needing new patients is totally oppositional to the law of attraction! Thank you for getting it right for me and everyone else." Dr. Tanya English, D.C.

"As in the health models of allopathic versus vitalistic Dr Steve teaches how to improve your practices' vitality by working within it rather than a symptomatic approach of just get more new patients. Thanks Dr Steve"        Dr. Shawn Silva, D.C.

"Thanks For Everything Dr. Steve!"        Dr. Nicholas J. Froehling D.C.

"I really liked the way the 12 ways information is presented, a little at a time and then with the webinar to tie it all together. Excellent! I'm looking forward to working with Dr. Steve and Dr. Alan."                                    Dr. Craig DeFries, D.C.

"As in the health models of allopathic versus vitalistic Dr Steve teaches how to improve your practices' vitality by working within it rather than a symptomatic approach of just get more new patients. Thanks Dr Steve"    Dr. Andrew Paul

“I was introduced to Dr. Alan by my coach, Dr. Steve Hoffman. Together, Dr. Alan and Dr. Steve have given me multiple, affordable and effective marketing strategies that have helped my practice grow. I highly suggest you check out 2nd Cousin, Inc., especially if your marketing plan could use a boost.”
    Dr. Jerod Posey, Doctor of Chiropractic, 212 Degrees of Chiropractic

"Doing the interview was easy and fun. You just think of topics you talk about with your practice members every day - think of some questions for the topic - so you know the answers ahead of time and Dr Alan does the rest. You get a great interview to put online, send to everyone, copy onto cds, sell or give away. Its a great practic tool and Dr. Alan makes it so easy. Dr. Karen Feeley."

The interview turned out great. All I had to do was come up with some questions for the interview and prepare for the answers. The actual recording process was a piece of cake. Alan was a great host and he tied everything together nicely. The artwork for the DVD case came out very professional. I am very pleased with the results and glad that I made the decision to do the interview. Carol Chuang carol@cchealthcounseling.com

The interview process was a bit nerve racking as I am a perfectionist- Dr. Alan said he would not be happy until I was, so the 3rd attempt was a charm. I bought a 25 dollar headpiece micorphone with a USB plug for my PC and we talked on SKYPE which was a breeze and that combo produced a fabulous quality audio Cd. I just ordered 25 and will report back on how effective a tool it is. Dr. Deb Kowalski